When I was kid, we ate Wonder Bread because it “built strong bodies in 12 ways.” Mom didn’t count; she just took it on faith. Ditto for choosing Crest, because more dentists recommended it, and Keds for making us run faster, jump higher.
So why did Disney decide to offer a full refund to families who [...]

Never mind you, which netbook will your kids be carting to and from 1st grade this year? Will it be the one with SpongeBob or with Little Mermaid? This week Dell announced a new netbook designed for the 6- to 12-year-old: the Inspiron Mini Nick Edition.

It’s show time for the digital toy business. Time to trot out previews of the summer’s releases.  This season offerings has a few recurrent themes. First is low price. Almost all of the manufacturers are selling less expensive variations on their older toys.  The second trend is all about using the body and brain in combination. [...]

There are 18 million boys playing online but you wouldn’t know it based on the entertainment offered by the big toy companies. Disney hopes to show boys some love by launching a website and cable TV channel that’s a departure from its more recent online worlds which have been populated by fairies and [...]